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Nomagic

Campaign & ABM Marketing Manager

Nomagic
London3 months ago
220 - MarketingMidFull-timeOn-site
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About this role

Do you dream of deploying the perfect picking robots in warehouses all around the world?
Are you ready to learn the new, exciting world of smart robots?
Are you excited about joining a startup and contributing to building its future?
Would you like to cooperate with top professionals in our industry?
 
If your answers are mostly yes, then you should keep reading. 

At Nomagic, we’re on a mission to teach robots the real world. We’re now looking for a Campaign & ABM Marketing Manager, who is seeking a highly motivated and results-driven person to join our growing marketing team. This role is crucial for driving pipeline growth within our target accounts. The successful candidate will be responsible for developing, executing, and measuring integrated marketing campaigns, with a strong focus on strategic ABM initiatives and managing end-to-end campaign operations, primarily utilizing HubSpot.

Offer essentials:

  • Home office
  • English-speaking environment
  • Full-time job with disrupting scaleup funded by top VCs from US & EU
  • Possibility to work from Spain, UK, Germany or Poland
  • The best technology in the market according to key players & integrators
  • Possibility to build the company's growth & success from the early days
  • Competitive package, salary & equity

    • Here is why we love this job ourselves, and hope you will enjoy it too:

  • We build robots powered by AI
  • We have them in production at scale and see their real impact on critical operations.
  • We test our code in unit tests, simulations and on real robots!
  • We’re still pretty small, so everyone has a direct impact on the final result
  • Our team has built Google Warsaw, unicorn startups (Climate Corp), tested rocket engines and worked at top companies such as Nvidia or ByteDance. Now we shape the future of smart robotics together!
  • We combine world-class research with top-notch engineering and apply it to solve real problems

    • Some of the problems you may try to solve with us:

    Account-Based Marketing (ABM) Strategy & Execution
  • Develop and execute strategic ABM programs targeting defined high-value accounts in DACH and UKI in collaboration with sales and business development teams.
  • Manage personalized, multi-channel campaigns (including email, digital advertising, content syndication, and direct mail) designed to engage key decision-makers within target accounts.
    Identify, curate, and personalize content and messaging for specific target accounts based on their industry, pain points, and stage in the buying journey.
  • Track, analyze, and report on the performance of all ABM initiatives, providing actionable insights and recommendations for optimization.
    • Campaign Management & Operations
  • Design, implement, and manage end-to-end marketing campaigns, including awareness, demand generation, and lead qualification programs. 
  • HubSpot Ownership: Be the primary owner and expert for ABM campaign setup and execution within HubSpot, including landing page creation, form management, list segmentation, and comprehensive campaign tracking.
  • Nurture Campaign Development: Create and optimize robust lead nurturing campaigns and automated workflows in HubSpot to move prospects efficiently through the sales funnel.
  • Manage campaign budgets, timelines, and resources to ensure projects are delivered on time and meet objectives.
  • Ensure all campaigns adhere to brand guidelines, legal requirements, and best practices for deliverability and performance.
    • Performance Analysis & Reporting
  • Establish clear metrics and reporting dashboards (within HubSpot and other tools) for all campaigns and ABM programs.
  • Regularly analyze campaign performance against key performance indicators (KPIs) such as engagement rates, lead quality, pipeline contribution, and ROI.
  • Present campaign results and strategic recommendations to marketing and sales leadership.
    • Collaboration & Alignment
  • Work closely with the Content team to brief and acquire necessary campaign assets (e.g., e-books, webinars, case studies).
  • Maintain strong communication and alignment with the Sales team to ensure seamless lead handover, feedback loops, and campaign support.
  • Collaborate with the Marketing Operations team to ensure data integrity and proper tracking of all campaign activities.

    • What skills we’d like you to have:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 3-5 years of experience in campaign management, demand generation, or ABM, preferably in a B2B environment.
  • Expert-level proficiency with HubSpot (Marketing Hub required; certification is a plus). Must be comfortable setting up complex workflows, campaigns, reports, and segments.
  • Proven track record of designing and executing successful multi-channel marketing campaigns that generate qualified pipeline.
  • Strong understanding of the B2B sales cycle and lead management process (MQL, SQL, SAL, etc.).
  • Excellent analytical skills and experience using data to drive decision-making and optimize campaigns.

    • Desired Attributes:

  • Familiarity with sales engagement platforms (e.g., Salesforce, Outreach) is a plus.
  • Exceptional project management and organizational skills.
  • Creative thinker with a customer-centric approach to campaign development.
  • Ability to thrive in a fast-paced, collaborative environment.

    • What should you expect once you apply?

  • 3-5 interview rounds, with one onsite in person in our Warsaw office. 
  • We make the final decision after max. 2-3 days after on-site interview
  • Important: Feedback after completing the recruitment process.
    • Apply for this role